Prof. Jeanne Lietdka is a professor of Strategy, Ethics & Entrepreneurship, who has also authored the book Designing for the Greater Good: Innovation in the Social Sector. She is an expert on design thinking.In her session, she mentioned the need on focusing on customers , their need and empathize with them. She mentioned that we […]

Have you heard the terms Design Thinking, Moses Myth, Napkin Pitch or ‘Job to be Done’ ? Well, our session with the amazing Prof. Jeanne Liedtka taught us all this and more. Design thinking is essentially a problem solving approach which keeps the customer in the centre of the product design process. She described it

Think of Mowgli and his struggle of growing up in a jungle fighting enemies like Shere Khan, befriending Bhagheera and others – we all love that Jungle Book story, don’t we? Well, inspired by this story, Mr. Rahul Garg named his company Moglix ! And we, the top 125 students of the youth ideathon contest

Our session with Dr.Sanjay Kumar, India Country Director, Harvard University was an eye opener for most of the attendees. Often we are so enamored with our ideas and potential solutions to perceived problems that we fail to really understand the environment and associated problems of the target users. Dr. Sanjay Kumar explained this to us in

That is me at the Apharwat Peak in Gulmarg Kashmir, which is at a height of 3747m. When I reached there riding Asia’s largest and highest cable car, I felt a mix of emotions – excited, on top of the world and at the same time shivering inside !!! This is exactly how I felt

There is an entrepreneur within us all, and discovering those entrepreneurial strengths can provide significant benefits to each one of us. It’s not just entrepreneurs and business leaders who can benefit from entrepreneurial thinking. Even students in their teens can realize huge value from developing their own entrepreneurial thinking. Developing an Entrepreneurial mindset and skillset